Margeurite Daisy

Argyranthemum 'Soft White'

Argyranthemum 'Soft White'

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Product description

Argyranthemum Soft White is a perennial plant well known for providing the garden with a bright display of white, daisy-like blooms. Commonly grown as fast-growing outdoor plants in cooler climates, specially cultivated to produce a nonstop flush of flowers above finely divided, fern-like foliage. They are incredibly attractive to pollinators, making them a bold and colourful choice for flower beds, borders and more.

When it comes to keeping these bushy daisies thriving, they absolutely demand to be placed in full, baking sunlight with plenty of air circulation. Plant them in a standard, well-draining neutral compost and ensure the soil remains consistently moist but never waterlogged. The true secret to extending their floral show is aggressive and relentless deadheading; snipping off the faded blooms prevents the plant from setting seed and forces it to continuously generate fresh buds right up until the frost hits.

Please Note: When purchasing plants, please consider that each live item is unique and may therefore differ from the images shown, which are for illustration purposes only. The plant will be supplied in a growers pot. Depending on season, some plants may be pruned back to encourage growth and deciduous plants may arrive without leaves.

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Plant specs, care guide & tips

Key features

Evergreen
Pollinator Friendly
Fast Growing
Colourful
Abundant Flowers
Sun Lover

Specifications

Botanical Name
Argyranthemum frutescens
Plant type
Colour
Eventual Height
0.5 - 1m
Eventual Spread
0.5 - 1m
Hardiness
Non-hardy
Life Cycle
Sun Requirement
Full Sun
Growth Rate
Fast

When to plant

JanFebMarAprMayJunJulAugSepOctNovDec
Planting
Period of Interest

Planting and period of interest times are general guidelines and may vary based on your location and conditions. For best results, consult local gardening resources.

Instructions

Top Tip

The ultimate secret to keeping an Argyranthemum blooming relentlessly is aggressive deadheading. Ruthlessly snip off the faded daisy blooms down to the next bud to stop the plant from wasting energy on seed production. This single chore guarantees a continuous explosion of fresh flowers right up until the cold weather hits.

How to Water

As the Argyranthemum thrives in baking heat, you must check the soil moisture daily to prevent it from completely drying out. Maintain a consistently damp but never waterlogged compost to keep the feathery foliage lush and vibrant.

How to Plant

To get your Argyranthemum off to the best start, plant it in a well-draining, neutral potting compost. Make sure it is positioned in a spot that receives full, direct sunlight for most of the day. This will ensure it develops a strong, bushy framework rather than stretching weakly for light.